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Practical Analytics for Better Decisions

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Cool video of animated Freakalytics logo opens Tableau Customer Conference 2011

Who said that analytics can't be a fun way to start your day? Tableau animated our dashboard at http://www.freakalytics.com/snp-pub-freak/ and set it to the music of Journey! Awesome job Tableau and a great way to kick-off the conference!






Click here to watch the video!

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Tableau 6 – how it can change your world

The following article features Tableau 6

Power

Whether you are exploring your data for new insights, answering specific questions or even deciding what questions to ask, Tableau gives you unprecedented control to investigate, communicate and take action with the valuable information hidden in your data! Tableau has it all - a wide variety of options to graph your data, the ability to adjust your data so that you are using the right data in the right form for the questions at hand, and a user-friendly interface that’s designed around how people think about analysis, allowing you to follow your thoughts as you question and explore your data. You can work with every major data source, from Excel workbooks to the largest databases. You can even extract data from larger sources into a local “extract” file that will make your data exploration more efficient and allow offline analysis when you are away from the office.

Profit and planned profit by product
Red is below plan, green is above
Percentage is actual versus plan
Black line in 2010 shows prior year profit amount

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Displaying profit versus sales by region and customer segment Average profit ratio = size of bubble;
Minimum and maximum percents labeled per region
Colors are customer segments

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Everyday analytics, “The Accidental Analyst”

Many people at the Tableau Customer Conference received an exclusive preview copy of "The Accidental Analyst", compliments of Tableau.  If you have a copy of the book and would like to provide feedback prior to the final version, please complete our survey here (open through late November.)  If you are looking for the Further Reading section of the book or the PowerPoint slide deck from the Seventh C, these will be available soon on the upcoming Accidental Analyst web site.


"The Accidental Analyst" will be published by Analytics Press, placing it in great company with authors like Stephen Few and Jon Koomey. Jon, founder of Analytics Press, is also the co-author for this book. Pre-order your copy at Amazon.com with this link.


Want to hear more about the book?

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Helping a social media expert- just 30 minutes with Tableau

While working hard on a busy weekend, I decided to take a “break” from our upcoming book and client work to spend 30 minutes to help and surprise a newer user of Tableau- social media expert Justin Flitter of New Zealand. He is new to Tableau Public and had started off with a look at some social media metrics by country. Here is a snapshot of his initial work:
 

 
 
 
After reviewing his initial workbook

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US Federal Government Debt- Which Presidents have managed it best since 1970?

We just launched a new website to share analysis of this critical topic at http://www.usdeficitstats.com/.
 
 
 
 
 
 
 

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Tableau file types- purpose, features and limitations


TWB - Tableau WorkBook file

1) A text file, to be more specific, an XML file, which is a highly structured text file that contains

a) Data connection information

b) View layout definitions

c) And thumbnails or snapshots of each view

 

TWBX Tableau packaged WorkBook file

1) Everything contained in a Tableau WorkBook file

+PLUS+

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MIT Sloan Review, don’t allow pies to obscure the “New Intelligence” you hope to share

MIT Sloan Review, don't allow pies to obscure the New Intelligence you hope to share

I was very interested to read the survey results from MIT about data access challenges facing business analysts. The article states that "The New Intelligent Enterprise... will allow you to do some immediate benchmarking — and see how your organization is doing in relation to your peers." While I am certain the data from this survey can indeed be useful in meeting their objective, I am also certain that their initial chart selection makes this difficult to easily see and understand.

 

In an effort to demonstrate how they can make their upcoming report much more informative

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Wimbledon winners dashboard

Wimbledon winners by country and player

 
The compact form of this example was also featured on The Guardian DataBlog, the third most popular online newspaper in the world. All four of the Wimbledon examples on this website were created in less than two hours using Tableau- this includes three distinct perspectives on the Wimbledon winners data and two of them in a compact design for use on the Guardian web site.

 
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